Goal Setting #4: What’s YOUR Orange Jacket?
The Problem of Blending In Most people play it safe. They wear neutral suits, follow predictable scripts, and try not […]
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Goal Setting #3: How Goal Setting Helped Me Keep 20,000 Citizens Engaged
The Problem of Retention It’s one thing to attract people. It’s another to keep them. Businesses spend millions chasing new
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Goal Setting #2: The Day I Banned Crocs and Found My Purpose
The Problem of Feeling Disconnected There was a time when I looked around and realized something uncomfortable: people weren’t connecting
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Goal Setting #1: From My Sister’s Couch to Building a Country
The Problem of Drifting Without Direction Life has a way of humbling you. One day, you think you’re on top
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Customer Retention Strategy Number 10: Positive Video Messages
Before you dive into this blog, I need to give you a heads up. Make sure you’ve read and practiced
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Customer Retention Strategy Number 9: Speak Their Language
If you want to connect deeply with customers, you need to sound like them. That’s why Customer Retention Strategy Number
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Customer Retention Strategy Number 8: The Surprise Upgrade
Sometimes the smallest gesture makes the biggest impact. That’s why Customer Retention Strategy Number 8: The Surprise Upgrade is one
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Customer Retention Strategy Number 7: Check-In Without Selling
Here’s a hard truth: if you only contact people when you need something, they’ll stop answering. Unfortunately, that’s the trap
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Customer Retention Strategy Number 6: Solve, Don’t Stall
Nothing drives customers away faster than being shuffled from one person to the next without a clear solution. That’s why
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Retention Strategy Number 5: Celebrate Milestones
One of the biggest mistakes businesses make is ignoring customer milestones. Birthdays, anniversaries, and loyalty markers are golden opportunities to
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